Was happy to participate in the recent InvestFair and even happier to know that we are deemed as the most preferred Financial Adviser to work with. Life is especially sweet, when the we receive such actions and words of appreciation from our clients.

Full feature here, extracted from BT Invest
Most Preferred Financial Adviser – Financial Alliance
Independent Advice, Fintech & You Put Financial Alliance in the Forefront
INDEPENDENCE
Being the largest independent financial advisory firm (“IFA firm”) in Singapore, “Independence” is a value we at Financial Alliance hold in special regard, and it resonates soundly with our consultants and clients alike.
To us, being “Independent” goes over and above fair dealing and being independently-owned. Our independence is demonstrated by our business relationships with product issuing business partners: we are under no obligations to meet any quotas they might have, so we recommend financial solutions only to match our clients’ needs.
We admit we are biased, but only in favour of our clients – and our organisation is built on this premise.
MAKING SMART CHOICES
Each one of our clients’ needs, desires and situations are different. Our large network of business partners, with thousands of product permutations, empowers every one of our clients to find a viable solution to meet their financial goals. What’s more, we hold regular educational seminars for our clients and the public to keep them updated and financially savvy.
Too many financial products complicate things? We agree. That’s why our clients bene t from the back-breaking analysis work done by our Wealth Management team. They painstakingly monitor economic situations as well as evaluate the thousands of products out there to create product comparisons – all in the name of making it easier for our clients to be recommended sound solutions.
With us, not only do our clients make smarter financial decisions, they also do so with much less frustration. Our unique suite of financial services that is delivered with a highly personalised touch is fast gaining popularity. As a client, your servicing consultant is only one phone call or one message away – you don’t have to spend precious minutes finding your way through a confusing maze of recorded messages to get to someone to attend to you.
FINTECH ADVANTAGE
Not believing in recorded phone messages doesn’t mean we don’t believe in Fintech. In fact, we were developing Fintech even before the word exploded into popular use. Today, we deploy our integrated proprietary technology in mobile client engagement, business processing and other key aspects of our operations to enhance client engagement experience, not detract from it.
Launched two months ago, our “Financial Compass” App enables users to find out their retirement funding needs based on their preferences and situations. Professional help to find real-world financial solutions is just a tap away. The visually attractive and educational App is available on AppStore and PlayStore now, and users are giving it a strong rating on PlayStore.
There are chunky sets of papers to plough through? We know. That’s why we are going electronic with our forms. Not only is the paper-free presentation less tedious, it is also our contribution to save the environment.
The App and electronic forms are just the tip of our FIntech iceberg. As a progressive organisation, the future is ours to accelerate. That’s why we strive to ensure that our deployment of technology is second to none.
IN ESSENCE…
Our clients are discerning individuals and organisations who treasure the value of a truly independent financial adviser who is aligned to their interests and acts for their benefit.
We are thrilled and honoured to be voted “Most Preferred Financial Adviser”. To our clients, our people and everyone who believe in us, we will continue making a positive difference to your lives. Thank you for your trust and support.
-end of article, extracted from BT invest-




